Challenge
To identify the most valuable and impactful use cases (CUJs) for hands-free mobile Assistant use, focusing on user behaviors, pain points, and potential opportunities for accessibility and innovation.
Focus
Specific Objectives:
Identify and prioritize the top 5-10 high-value CUJs for hands-free mobile Assistant use.
Understand the contexts and motivations behind users' hands-free Assistant interactions.
Analyze the pain points and limitations of current hands-free Assistant experiences.
Explore the needs and expectations of users with accessibility requirements, particularly those with visual or motor impairments.
Identify emerging trends and opportunities for innovative hands-free Assistant features.
Methodologies
Ethnographic research with a11y users, literature review, diary study, participatory design sprints
My role
Research scoping/planning/facilitating, stakeholder management, project management, participant recruiting, data synthesis, deliverable design, reporting
Process
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Primary Research Findings
Quote
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Recommendations
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